My Background
Born and raised in Southern California, I am a photographer and videographer with a passion for capturing moments. While I specialize in the automotive world, I also love shooting lifestyle, and other creative projects. I bring energy and creativity to every project, aiming to tell stories through visuals that connect with people and leave a lasting impression.
I believe creativity is about connecting people. Whether it’s through a photo of a car build, a social media campaign, or a video project, my goal is always to make people feel something like excitement, inspiration, or even curiosity.
My Passion for Car Culture
Car culture has always been a big part of my life not just because I love the machines themselves, but because of the stories and communities that surround them. Every car tells a story about its owner, their creativity, and their vision. That’s what first drew me to photography: capturing those stories through a creative lens.
What started as taking photos of cars with friends soon grew into something bigger. I realized that the same skills I used to highlight the details of a build, the right angles, lighting, and storytelling also applied to marketing. Businesses, like car owners, need their stories told in a way that connects with people.
That connection between passion and profession helped me transition into running social media and marketing for local businesses. Just like showcasing a car’s personality, I learned how to showcase a brand’s personality. Whether it was Ben’s Bikes, 805 Auto Detailing, or the solar company I worked with, my goal was always the same: create content that grabs attention, sparks emotion, and builds community.
Car culture gave me the creative foundation. Marketing gave me the platform to use it. Together, they shaped the way I approach every project I take on today.
